Don’t be alarmed if you haven’t heard these terms before. The latter, in fact, didn’t exist until now. We invented it for a product category that has no equivalent in the world, and we are proud to be the namesake.

What exactly is a SHOT?

But let’s start from the beginning—what are these SHOTs, and what does an oil-pressing company have to do with these little fruit shots? The term SHOT refers to single-serving portions of fruit and vegetable purees, packed with numerous vitamins, antioxidants, minerals, trace elements, and fiber. By sipping them, you can supply your body with essential nutrients without causing a kitchen explosion. Because who has the time or energy in the morning to press healthy fruit juice from 3-4 different fresh fruits and vegetables? Not many. Yet, starting the day with a vitamin cocktail or sending the kids to school with one sounds fantastic. Fortunately, these small, cute SHOT bottles offer the opportunity to slip them into your bag.

So, the SHOT is a brilliant invention, available in various flavor variations, sometimes boosted with herbs. The best part is that a proper SHOT contains no additives, colorings, added sugars—only freshly pressed fruit and vegetable purees.

Water- and fat-soluble vitamins

Although, truth be told, it was precisely this “only” that inspired us to think further about SHOTs. Everyone learned in school that one group of vitamins dissolves in water (e.g., B, C vitamins), and the other in fat (D, E, A, K vitamins). Fruits and vegetables, however, aren’t particularly rich in fat-soluble vitamins (with a few exceptions).

And in fat either, even though these are essential for our vital processes (energy sources, necessary for the absorption of vitamins and minerals, muscle function, blood clotting, cell membranes). Essential and Omega-3 fatty acids are particularly favored by our bodies, protecting the cardiovascular system, positively affecting the immune and nervous systems, and reducing inflammation.

And if the nutrient content of SHOTs can be naturally enhanced with vitamins, polyunsaturated fatty acids, and additional antioxidants, why not take advantage of the opportunity?

Combination of seed oils and fruits/juices – Is it possible?

After all, since 2009, we’ve been pressing premium-quality oils in our Püspökladány factory, and we know the treasures and health benefits of various seed oils. So, why not combine them with delicious fruit juices to get the best (and the most) out of nature? This is where the idea started, followed by extensive research and testing, resulting in the final recipes and the naming ceremony. So, without further ado, welcome the new generation of fruit SHOTs, the FROTs!

FRUIT & OIL TOGETHER = FROT

Our novelty is the combination of 100% vitamin-rich fruit and vegetable purees and excellent physiologically effective cold-pressed oils. We carefully selected and combined 100% fruit and vegetable juices to bring out the best flavors and the healthiest composition. During production, we use no flavorings, preservatives, colorings, sugar, or sweeteners. The oil pressing is done in the gentlest way possible (without heat treatment, additives, or chemicals). The result is a 100% natural composition, with natural (and not later enriched) active ingredients, creating a health-protective drink that can boost your day, energy levels, and mood anytime.

We also learned in primary school that oily and watery substances do not mix. To create a blend of oil and fruits, you need an emulsifier. To do this, we innovatively used one of our own products, the natural golden linseed flour. This way, the FROTs could retain their vegan, 100% natural quality, and we also did a lot for sustainability, as golden linseed flour is a valuable by-product of the flaxseed oil’s zero waste production. In fact, it boosts the health-promoting blends with extra fibre, vitamins and minerals.

So, let’s see the three, unique FROT variations!

FROT #1: Apricot & Sea Buckthorn Seed Oil
A real vitamin bomb with apricot and grape juice, balancing the tart flavor of sea buckthorn. Sea buckthorn is the queen of immune-boosting and free radical-fighting with its orange wonderberries. In addition to a vitamin and antioxidant-rich fruit puree, FROT #1 also contains sea buckthorn seed oil, enhancing the impressive nutrient arsenal with valuable components—polyunsaturated fatty acids (Omega-3, -6, -7, -9), sterols, and vitamin E. The scientifically proven immune-boosting and antioxidant effects of sea buckthorn can offer natural support for inflammation, cardiovascular issues, and more.

ÖSSZETEVŐK: Apricot puree (35%), white grape juice (31%), apple juice (16%), sea buckthorn pulp (12%), sea buckthorn seed oil (2%), apricot kernel oil (2%), golden flaxseed flour.

FROT #2: csipkebogyó & tökmagolaj

The color and flavor of FROT #2 come from red berry fruits, combined with two different oils for their beneficial physiological properties. Rosehip, cranberry, and grape are rich in vitamins (A, B, C, D, E, K), trace elements, and minerals (magnesium, manganese, copper, potassium, phosphorus, selenium, zinc). The antioxidant phytonutrients (flavonoids, carotenoids) in red berries have cell-protecting and disease-preventing effects. To enhance these properties and protect against urinary tract infections, FROT #2 includes cold-pressed pumpkin seed oil, which also plays a role in preventing prostate issues. Combined with hemp seed oil, they enrich the mixture with polyunsaturated and essential fatty acids, vitamin E, and other antioxidants, with suggested protective effects on the cardiovascular, nervous systems, and cancer prevention.

INGREDIENTS: Rosehip pulp (37%), red grape juice (30%), cranberry juice (16%), apple juice (12%), pumpkin seed oil (2%), hemp seed oil (2%), golden flaxseed flour.

FROT #3: Beetroot & Black Cumin Seed Oil

FROT #3, sweetened with apple puree, owes its beautiful color to beets and its surprising, herbal flavor to black cumin seeds. Black cumin seeds have been highly valued for centuries for their universal disease-preventing effects. With immune-boosting, anti-inflammatory, antibacterial, antiviral, and anticancer properties, the piquant flavor becomes worthwhile. The antioxidants in black cumin seed oil are warriors against free radicals, and its unsaturated fatty acids reduce the risk of cardiovascular diseases (which beetroot also contributes to). The added apple puree, beetroot, and carrot juice tame the taste of black cumin seed oil, facilitating its therapeutic use.

INGREDIENTS: Apple puree (43%), beetroot juice (20%), carrot juice (20%), apple juice (11%), black cumin seed oil (4%), golden flaxseed flour.

Start your day energetically with a FROT in the morning, and ease your body’s regeneration with one in the evening!